October 2024 –Jeddah, Saudi Arabia – BR Performance Studios, proudly announces the participation of its first group of young swimmers in a local competition. This exciting milestone marks a significant achievement for both the children and their families, many of whom experienced their first-ever race. BR’s swim program based in Nun Academy, in collaboration with its sister company Nujoom, is making great strides in grassroots development, offering young athletes the opportunity to compete and grow, both in sport and in life.
Led by Head Coach Walid Sami, BR’s swim program is not only about training future Olympians but also about providing a platform for kids to learn valuable life skills through sport. Within just a few months of its establishment in KSA, BR has already fostered a strong group of young swimmers who are actively competing.
“Our goal is to provide these kids with opportunities that will set them up for life, whether in sport or their future careers,” said Abdallah Alireza, Managing Partner at BR Performance Studios. “We are incredibly proud of their achievements and look forward to continuing to nurture young talent in the region.”
Sister company Nujoom, co-founded by Jeddah resident and celebrated South African Paralympic medallist Kevin Paul, empowers the next generation by providing world-class extracurricular programs for schools in Saudi Arabia. The company also manages school sports facility hire services to generate income and upskills teaching staff to deliver high-quality sports programs.
BR Performance Studios, a premier strength and endurance centre based in Saudi Arabia and the United Arab Emirates, is dedicated to elevating athletic performance through cutting-edge sports science. The facility operates as a hub of excellence, bringing together professionals and enthusiasts to meet the needs of both athletes and fitness-minded individuals.